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case study

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My product is an advert based on feminism , the reason behind this is because i want women to gain confidence in themselves and believe that they are more equal than men. The purpose of this product is so that the target audience can internalise the message behind this advert. My target audience would be the feminist like girls between the ages of 16-older this is because i believe that women and girls at that age are more aware of their worth and this could help them gain confidence in themselves . my models are going to be 17/18 i believe that this could make the audience relate to them more. short films called a second a day advert The second a day video is a campaign video that shows awareness to what is happening in syria. The video shows a little girl living her normal life, then it starts to changed when bombing start happening around London we were also shown that war can very distressing for young kids because their lives are mostly affected by war. This young girl is th...
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Contextual Research

My final Project us based on feminism , there is a lot of historical content in there . the history of feminism dates back to 24 centuries ago where a woman believed that women would be the members of the highest class. there are many different ideologies of feminism. there are second-wave feminism, separatists feminism , third-wave feminism and postmodern feminism . third wave feminism - is a feminist movement that began in the 1990s, it sought to challenge or avoid what it deemed the second waves essentialists definitions of femininity . postfeminism - is a movement recognized by its contrasts with prevailing or preceeding feminism . it strives towards the next stage in gender related progress . fourth wave feminism- is the resurgence of interest in feminism that began around 2012 and is associated with the use of social media . for my final project I decide to use the history of feminism to help me create my final project the reason why I chose to use the history of feminis...
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reflection on pre-production( location, call sheet, crew list, props and costume)

with starting on my pre-production, I was able to think about my location, my models , time , props , costume and crew list. the biggest hurdle of pre production was the location because the with the location , many people wanted to book the studio so I had to film at a time that wasn't easy for my models because they all had exams so it was difficult for me to find models , however I was able to make some changes with my models by using people from my college to help me . this was easier for me because I was able to communicate with them and also seeing as how I go to the same college with them I was able to find them . another hurdle was time management because when I booked the studio for 11:30 people where using it so  had to wait for them to finish in the studio . I would usually have a back up location but the studio was much more better because there was lighting and the background was easily setup with hurdles came strength because I was able to put everything together ,...
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Evaluation

On my final project i am basing my project on feminism , the theme of my  final project was radicals so i had to think of how i was going to go through with it . my research  was very thorough, there was a lot of detail about feminism like the history of feminism, the tactics of and techniques that they used to make feminism more notice. My product conducts to my research because i have been looking at adverts and the skill and the way they have edited it . my technical skill have developed ,in production it became easy for me because most of the time i was filming with a camera and a tripod . filming became easy because i was filming mid shot. , when it came to filming my advert models were prepared they had their props ready which was a plaque cards they answered the questions very easily although there was a lot of takes because some kept making mistakes . In post-production editing skills have very much improved because before i couldn't really add transition but...
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reflection on case study

with my case study I was able to benefit facts about my project I was able to find out techniques that was used in the adverts that was similar to my Idea for my advert the biggest hurdle for me was to find an moving image and compare it to my idea and whether the company was small or a large company , most of their reason behind it was that so they could interact with the audience . most of the advert that I had chosen , there target audience was hard to understand because they some had kids and adult in one advert , this made me think of how I am going to put my advert into action and it would of been a lot more easier if I focused on my the moving image than the poster because my target audience is between the ages of 16 to older and I was looking at moving images where my target audience didn't match . it was easier to do my case study in class because in class there are resources that could help me with my case study like google and websites . with hurdles came strength  be...
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reflection on audiece research

with my audience research I had to think about my audience and what age my product would gravitate towards , younger or older . I also had to think whether my audience is niche and or a wider audience I believed that my audience would be niche seeing as how I chose it to be feminist so my target audience would be feminists or women. I also had to think about the psychographics , the audiences  attitudes toward feminism .  after I did the final project I created a questionnaire which will help improve my final project and will show their opinions on my project . my questions contain questions like did they enjoy the advert and what can I do this advert better  , how can I improve this , do they believe in what they are saying in the advert and also do they believe in feminism .  in this questionnaire they were given spaces to write a paragraph  or a sentence explaining what I should do to improve this .  with completing my finished product I was able to a...
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on one to one meeting reflection

with my one to one meeting with my tutor he was able to help me find Ideas for my final project because I was struggling to find ideas of my own and I only had a theme which was radicals , my tutor helped me with come up with many different varieties of ideas like advert, poster, film and documentary. the biggest hurdle was that I wasn't able to find ideas for my project because the key was to think outside the box and I was trying to think outside box and I came up with the idea of documentary but my advisor told me that it would of been a bit difficult due to the fact there was a lot if different things on feminism that would of been hard to fit into 5 minutes . I found that it was easier for me to talk to my advisor about my struggles with coming up with an idea I usually do what everyone is doing which was short film or documentary or photography so he told me that an advert would of been a better idea . wit hurdles came strength , my strengths was that I was able to  plan o...
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